在许多重大场合都鼓励人们积极创业，对于青年人来说创业简单的途径应该就是开店了，开店又是一项很有讲究的事，包括开什么店、预算多少、选址在哪儿、经营策略等等，都需要在开店前有一个详细的计划，那么你知道在哪里开豆腐脑店铺会好经营？下面老陈家豆腐脑加盟人员为您讲解：

People are encouraged to actively start businesses on many important occasions. For young people, the simple way to start a business should be to open a store. Opening a store is also a very delicate matter, including what store to open, how much to budget, where to locate, business strategy, etc. All need to have a detailed plan before opening the store, so do you know where to open a tofu brain store will be better? Next, the old Chen's Tofu Brain franchisee will explain to you:

挑地方:确定人潮及流量

Pick a place: determine the crowd and flow

1.你须清楚人们要往哪里去,而不只是在那里,像早餐店要在上班族会走过的地方,录像带出租店则要开在回家的路上。你可以花点时间,在感兴趣的地方目标地区计算上午、下午、晚上各时段的人潮,统计进入附近店铺的人数,看看经过的人当中,上班族、学生、家庭主妇的比例,而且少要在平曰和各算一次,才能知道人潮确实的分布状况。

1. You need to know where people are going, not just where they are. For example, the breakfast shop should be where the office workers will go, and the video rental shop should be on the way home. You can take some time to calculate the crowds in the morning, afternoon and evening in the local target area of interest, count the number of people entering the nearby stores, and see the proportion of workers, students and housewives among the people passing by. At least, you should calculate it once on weekdays and weekends to know the true distribution of the crowds.

2.除了人们往哪里去,你还要考虑人们得花多久才会到达你的店面。愈便宜的产品,顾客愈不愿花时间,例如便利商店是以3分钟来定义主要商圈、咖啡店大约是5分钟,除非你打算卖汽车这种高单价商品,否则一般而言,顾客远只能忍受7分钟交通时间。

2. In addition to where people go, you should also consider how long it will take people to reach your store. The cheaper the product, the more reluctant the customer is to spend time. For example, the convenience store defines the main business district in 3 minutes, and the coffee shop is about 5 minutes. Unless you intend to sell the high-unit price goods such as cars, generally speaking, customers can only tolerate 7 minutes of traffic time.

找地点:访查周遭环境

Location: visit the surrounding environment

1.有了预选的口袋地点,第二步是先视察其周遭环境,这时要用两种角度来观察,一是商人的角度:什么迹象显示该地点可以创造业绩?其次,从顾客的角度:你会不会到这地点逛街?好的地段有冷门的角落,次级商圈也有热门据点,找地点忌讳只看到别人成功,就想在隔壁复制一家店,除非你有把握做出自己的差异化。

1. With the preselected pocket location, the second step is to inspect its surrounding environment first. At this time, we need to observe it from two perspectives. One is the perspective of businessmen: what signs show that the location can create performance? Secondly, from the perspective of customers: will you go shopping here? Good locations have unpopular corners, and secondary business districts also have popular strongholds. It is taboo to find a place only to see others succeed, and want to copy a store next door, unless you are sure to make your own differentiation.

2.留意座落在对角或不远处的竞争对手是否会抢走你的生意?你是否能顾客行动路线上,抢先别人一步拦截顾客?随时注意对手的位置,寻找足以抗衡的地点,你一定要保持好的地位,不然,位在同性质商店的下风处,小心生意也会一直处于下风。

2. Pay attention to whether the competitors located in the opposite corner or not far away will steal your business? Can you preempt others to intercept customers on the route of customer action? Pay attention to the position of your opponent at any time and find a place to compete with. You must maintain a good position. Otherwise, if you are at the disadvantage of the same type of store, you will always be at the disadvantage of your business.

看店面:建筑等于活广告

Look at the store: building is equal to live advertising

1.请抱着初次约会的心情看店面,要关心,也要抱着怀疑。先远看,再近看,想象你的店面在这个空间里的感觉,一旦店名放在招牌上,会很显眼吗?开车经过的人看得到吗?行人能从人行道上就注意到吗?好的店面就像活广告,不只是让人方便找到你,也能向路上行经的潜在客户展示自己。

1. Please look at the store with the mood of your first date, care about it, and doubt it. First look far, then close, and imagine how your store feels in this space. Once the store name is placed on the sign, will it be very conspicuous? Can people who drive by see it? Can pedestrians notice it from the sidewalk? A good store is like a live advertisement. It not only makes it easy for people to find you, but also shows itself to potential customers on the way.

此外,建筑设计也是一个,这个地点适合零售业吗?吸引人吗?即使在外观设计上相似的购物街,质量方面也可能相当悬殊。该大楼的质量是否跟你的产品一样好?记住,一定要从企业打造的角度来思考建筑物。

In addition, architectural design is also a key point. Is this location suitable for retail? Is it attractive? Even for shopping streets with similar appearance and design, the quality may be quite different. Is the quality of the building as good as your product? Remember, we must think about buildings from the perspective of brand building.

开店选址需要注意的细节来说，需要经过仔细的研究才行，以上便是小编对开店选址给出的建议。选址选的好等于成功的一半，让我们共同努力，拼搏奋斗。多相关内容就来我们网站https://www.sdlaochenjia.com咨询吧！

As for the details that need to be paid attention to in the location of the store, it needs to be carefully studied. The above are the suggestions given by Xiaobian on the location of the store. A good site selection is half the success. Let's work hard together. Come to our website for more relevant content https://www.sdlaochenjia.com Ask!